Chase Binnie
Writing
Note2 min read

A note on this site

What this site is for, and how it relates to Chase Binnie’s work at RetailWire and SEO Counselors.

This site is a record of my work outside the daily editorial of RetailWire: interviews, conversations, speaking, and the questions I am spending time with.

RetailWire is an established industry publication with its own newsroom, audience, and BrainTrust. SEO Counselors is a separate agency. This site is the place to connect the work I do across both companies with the people, events, and ideas that shape it.

I am based in Bentonville, Arkansas, and spend much of my time in conversations with retailers, technology companies, consumer brands, media leaders, and investors. Some of those conversations become interviews or public events. Others remain private. The useful parts that can be shared will live here over time.

The goal is not to publish more noise. It is to leave a clear record of what I am learning and who is doing work worth paying attention to.